How To Use Social Sites Correctly And Win Social Marketing War

Posted by johnzx
at July 1, 2008

Social sites refer to a broad class of websites and services that allow you to connect with friends, family and colleagues online as well as meet people with similar interests or hobbies, etc. They are all about this idea of forming a network, going out and finding friends virtually online, making connections with them, and networking actually online.

Nowadays people use them not only to meet friends and colleagues online, but to get free traffic from them. You know how important traffic is to the life of your website? Of course you do. But it is not the same approach as you would adopt on your own websites or your own blogs.

It is an entirely different mindset. It is a different way of thinking and it is a different way of getting traffic. It is all about a user-centric or user-focused experience. It is all about the actual individual or you as a visitor rather than the website itself preaching to people. It is about information being pulled rather than pushing information which is what used to happen.

How? It is called as Social Marketing!

People call it social marketing, web 2.0 or new age marketing but the fact of the matter is this - you need to be using the social marketing websites to your advantage because there are tons of free traffic to be had from them.

The big names like MySpace, Facebook, Twitter and the rest are not only dominating news stories and people minds now but starting to play a really big part in driving traffic to marketers pages online. The problem is those social sites do not like marketers! It is true! You have to be careful when you are using them that you do not get banned or caught out. The key is to adopt this simple 4 Hs approach:

  • Humor
  • Honesty
  • Have fun
  • Help people

As long as you can inject a little piece of humor into your social marketing profile or even just a little piece of who you really are then you will start attracting lots of friends and widening your network.

You also need to maintain an honest approach throughout. No point uploading photos to your profile of P Diddy or Pamela Anderson pretending they are. People want to get to know you so be honest.

Have fun! That is one of the great things about social marketing is that you can have lots of fun doing it. Meeting new people, learning new stuff and making money from the traffic that you get from it all at the same time.

Also remember to help people. The more you can help people the more they will help you in return. So add useful links and recommendations to your profiles. Point people in the right direction and answer any questions people post on your profile or contact you with.

John Zhang is very interested in learning new technologies and meeting friends with similar interests or hobbies. He would like to share with you what he has learnt from the common interesting subjects. Find out more at

7 Ways To Increase Your Website Traffic

Posted by Tradepla
at July 1, 2008

The most basis core to the success of any website is traffic.Without traffic there will be no visitors,without visitors there will be no sales and without sales there will be no profit.To succeed online,you need all these elements working together. Every article that was written about making your website successful wouldalways include the importance of generating traffic.

So, we all know that in the core of it all, traffic is the most essential thing to a successful internet based business. Aside from ensuring that you have a great product to sell,it would be time to focus on generating traffic. Here are seven ways to increase your website traffic :

1.Invest in good advertising with search engines - Google’s Adwords and Yahoo’s Overture provide great advertising schemes that are very truly popular and assures great traffic. Although with this surefire way to increase your traffic would cost some money. While some would shy away from spending money to increase traffic, it is imperative in this case to do so because Adwords and Overture is the top surefire way to increase your traffic.

You could see for yourself the success this search engine advertising methods have reaped rewards for so many companies. Lots of site feature these advertising system and many have signed on to reap the benefits. Do not be left behind. Every penny is worth it with using Google and Yahoo’s advertising.

2.Exchange or Trade Links with other sites - With exchanging links with other sites, both of you will benefit from the efforts both of you do to enhance your sites traffic. When one site features another sites link, they could provide one another with the traffic one site generates. The efforts are doubly beneficial because it would seem like both of you are working to generate more traffic. The more links traded with more sites the more traffic could be expected.

3.Use Viral Marketing - Viral marketing allows you to spread the word about your company and product without any costs or if ever low costs only. This is a marketing method that can be quite sneaky; you can attach your company’s name, product or link to a certain media such as a funny video, entertaining game, an interesting article or a gossip or buzz. With this method, people get infected with the creativity and entertainment of the medium that they will pass it on to many people.

4.Search and use proper keywords or keyword phrases for your sites content - Search engines look for certain keywords that they would show in their results page. In doing so, having the right keyword and keyword phrase is a high requirement in ranking in high in search engine results. You could write your own content or you could hire someone to do it for you.

5.Write Articles that can lead traffic to your site - Submit articles to sites that would contain the same subject that your site deals in. If you sell car parts write press releases and articles about cars and car parts. Attach your sites description and services at the end of the article as well as the link.

6.Join Forums and Form Online Communities - Capture a market and show your expertise and credibility. When you found a good foundation for your site, people will trust you and your site and will pass on to many people their trust. Traffic will certainly increase because they know that you can provide what they need.

7.Offer Newsletters - If many people know what you are about and your existence is shared with many others, you will find a loyal traffic that can provide you with more traffic by recommendation. If you arouse the curiosity of your customers they would be pushed to help you with your traffic.

Paul Hata is active in various social and community programs aimed at providing education,health and jobs to all communities.Paul has over 10 years experience managing successful multi-million advertising and publishing company.Paul can be reached at :