Spam
How Spam Filter False Positives Harm Your Business
Unless you live in a cave –and one without a computer at that– you’re very familiar with the huge time waster that sifting through mountains of email spam can be. And while spam is a huge annoyance for employees and end users everywhere, the real costs for businesses are in time and money and [...]
CAN-SPAM Five Years Later: Time for a Fresh Look at the Law
It’s been almost 5 years since the CAN-SPAM Act of 2003 went into effect, but don’t think the law has faded by the wayside. Although anti-spammers have referred to the law as the YOU CAN-SPAM Act and are quick to point out shortcomings, the law is the law – and it is being enforced.
Anti-spam organizations [...]
Staying Safe from Phishing
Your brave anti-spam software works hard to defend your inbox from all those messages about enlarging… um…. various things. Even more important, your spam buster also helps protect you from less-embarrassing –but more dangerous– phishing scam emails. But not entirely safe. Just in case a big bad phishing scam does get through to your [...]
Spam vs Permission Based Email Marketing
I was talking to a client recently about why he should add a newsletter opt-in form on his website so that he can capture email addresses.
He said “but Sam I don’t like spam”.
In hindsight I probably should have worded that a little bit differently when I said capturing an email address. What [...]
How Can We Put An End To Spam?
I receive approximately 5,000 emails containing spam each and every day. Well, maybe not that many, but it sure seems like it. Spam is spiraling out of control and shows no signs of stopping. The question is, where does spam come from, and can you do anything about it?
Most of the spam I receive in [...]
